Hello! I’m Erika, your local Toronto based creative and digital marketer. I’m the the Co-Founder of Influencers Businesses United (IBU), a digital marketing startup that connects small businesses with accessible micro-influencers. When I’m not managing social media for brands, I’m pursuing my passions in the arts.
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Erika is a graduate of the University of Toronto’s Rotman Commerce Program, with focuses in Marketing and Strategy, and a Visual Studies Minor from the J.H.Daniels Faculty of Architecture. She has executed marketing strategies for a diverse portfolio of brands in various industries- from small businesses in fashion, beauty and lifestyle, to tech companies in fashion to blockchain.
Erika strives to translate her artistic ideations into brand designs, marketing campaigns, and creative directions within the industry. Her personal art practice strives to generate discourse, conversation, and common connection.