University Student Organizations
ACE UTSG (2020-2022), formerly known as DECA
Branding | Social Media Management | Partnerships Marketing | Copy, Creative & Web Design
ACE UTSG (formerly DECA UTSG) is the University of Toronto, St.George chapter of the annual Canadian university wide business case competition and student organization, ACE Canada (DECA U). This UofT recognized student organization hosts various events, delegate development training and initiatives to support the professional development for students across the university.
Erika was formerly the Co-President and Vice President of Marketing of ACE UTSG, where she directed the rebrand organization in 2020. She redesigned the logo, website, and sponsorship packages for the organization, foresaw content creation within her Marketing team, and implemented a coherent visual identity that would appeal to university commerce and STEM students.