The Fitting Room
Creative Direction | Branding | Content Strategy | Social Media Management | Copy & Creative Design
The Fitting Room is a fashion-tech startup spearheading the next generation of apparel shopping. Focused on all things made-to-fit and virtual-try-on solutions, The Fitting Room leverages AI and 3D deep tech for brands to create a high-quality, real life digital experience of online shopping to support decreased returns and increased industry sustainability.
As the Fitting Room’s digital marketing and content lead, Erika has lead the brand’s creative direction, developing their social media channels from scratch. She has created and designed all the content on their socials, including copy, creative and the visual strategy.
Socials
